MacBlogz – One Stop Apple News - Bridging the Apple Community and Keeping Tabs on the Rumor Mill.

Blackberry Ad Takes Aim at Apple

9to5 Mac points us toward a recent Blackberry ad which depicts a not-so-subtle metaphor of a blackberry ripping through an Apple.

Wow, did they think of that all on their own? It may not get any more unoriginal than this.

Simulated Flash for iPhone Used In Online Ad Campaign

Not content with waiting for Apple and Adobe to align expectations with porting Flash over to the iPhone, a company called GreyStripe has developed a simulated Flash experience currently being used in advertising campaigns for clients such as Unilver’s Axe Brand bodyspray.
The simulated flash experience, which Greystripe is dubbing Rich Media Flash Ads for the [...]

Apple Unveils Two New Holiday ‘Get-a-Mac’ Commercials (VIDEOS)

Apple has unveiled two new holiday ‘Get-a-Mac’ commercials titled “Tree Trimming” and “I Can Do Anything.” Both commercials are targeted at holiday Mac sales.

This commercial is titled “I Can Do Anything”
Apple’s ‘Get-a-Mac’ campaigns were getting slack for losing focus a while back. Many people believed that Apple had been spending too much efforts on slandering [...]

Apple Ad Banned in Britain, Black Friday Sales Have Begun

UK Bans Another Apple iPhone 3G Commercial
While not the first time, another iPhone 3G commercial has been banned from ever airing in Britain because of misleading claims about network speed and performance. Back in August the Advertising Standards Authority (ASA) of the UK pulled an Apple iPhone 3G add claiming it “over-hyped the Internet capabilities [...]

New Apple Commercial Shows Intentions With Going Green

Continuing with their efforts to produce environmentally friendly products, Apple has unveiled a new webpage dedicated to showing off their new notebook’s green innovation. Additionally, a new commercial showcasing the “Greenest family of notebooks” aired tonight.

The new webpage is titled “The new Macbooks. The world’s greenest family of notebooks.” It compliments other efforts by Apple [...]

Apple’s Entire Ad Budget: $486M, Compared to Vista’s $300M

In its 2008 fiscal year, Apple’s entire advertising budget was $486 million. Comparatively, Microsoft’s entire Vista advertising budget was $300 million. While Microsoft is a much bigger company, how effective have both campaigns really been?
Lindsay Blakely over at Bnet has dug up some numbers regarding Apple’s entire annual advertising budget, and when compared to Microsoft’s [...]

Apple’s Annual SEC Filing: Advertising, R&D Budget Increase, Patents

Every year Apple files an annual report with the SEC. Today, Apple filed its annual report for 2008, and after digging through 93-page release, Tricia Duryee from paidContent.org points us to a few noteworthy items.

Although the entire document is actually a very interesting read, if you simply don’t have the patience or nerve to skim [...]

Google to Push iPhone Specific Advertising Platform

Google will soon be making a push to increase their mobile advertising presence by offering an iPhone specific ad network.

Hoping to exploit the iPhone as a sales platform, Adweek reports that Google will soon unveil iPhone specific advertisements. According to these reports Google has recently been showcasing these ads in private [...]

Field Trip to the Apple Store, Apple Expands Education Initiative

Apple has launched the “Field Trip to the Apple Store” program. Further expanding their education initiatives and focusing on introducing younger children to technology, and its family of products. Apple is inviting educators to schedule an “Apple Store” field trip, prior to the holiday shopping season.

A new section of Apple’s website dedicated to the initiative [...]

Full Video: Nokia Markets Another Device as “iPhone Killer” to Attract Attention

Since Apple launched the iPhone, the entire mobile industry has been playing catchup. Recently Sprint and Samsung have marketed the Instinct directly as an “iPhone killer.” With a new device codenamed “tube” Nokia is expected to unveil another “iPhone killer” on October 2nd.

Because Apple’s iPhone is so overwhelmingly successful, and dominant in the touchscreen space, [...]

Apple’s Latest Online Advertising Campaign; The Fine Print

Apple has recently launched a large online marketing push. Advertising on large, influential tech sites such as Gizmodo.com and Engadget.com, Apple usually comes up with very creative ads while taking over large portions of the respective site’s homepage in a takeover campaign.

In the newest series of interactive online Apple ads, the now famous “PC guy” [...]