As Apple enthusiasts and technology lovers, it is our job to both embrace new technology, and look further into the business fundamentals that drive our industry. Using, loving and appreciating the technology that Apple unveils is great. But, When Apple Inc., (ticker symbol:APPL) announces a new product, future plans or marketing campaign, there is an entire corporation behind the scenes driving the world’s acceptance of Apple as a company. This influences Apple’s stock price, and puts it in the public eye.
There are no insider tips or secret information that a tech analyst, day-trader, or investor will have over us, the consumers, because Apple is such a heavily traded stock. Apple is traded in such heavy volumes and is constantly in the spotlight. A mac enthusiast can log onto websites like this one and get a vast majority of up-to-the-minute Apple news, thus increasing his knowledge and giving him the same “edge” that a trader on Wall Street has.
For this particular reason, among many more, I say “Everyone Should Own Apple Stock. Including YOU!”
A very dear friend of mine has had the privilege of lunching with the man who manages Yale Universities Endowment Fund, David Swenson. This man is the investing parallel to technology’s Bill Gates, (if Swenson wasn’t managing endowments, he’d be comparable to Warren Buffet). As my dear friend put it, “Having David Swenson invest in you as one of his money managers, is like having Bill Gates tell you he wants in on your technology project.” When investors of this caliber do research on making a move in the market, they turn to the internet first. This empowers you (the consumer) to research and give yourself the same opportunities they may have.
They don’t have any more of an edge than you and I can get. They do the same research, scour the same news articles, formulate the same personal opinions about the stock that we do. Granted, they may have more experience, but Apple has proven to us time and again, that NOBODY really knows the company’s future plans.
Today Apple’s (AAPL) stock price currently sits at $181.17. Goldman Sach this week added Apple to its coveted Conviction Buy List and also upgraded its price target on the company to $220 per share. This is a low estimate of the stock’s future performance. Others have had Apple targeted around $260 and up.
I personally believe Apple’s stock price will easily hit $200 again this year. And I stand firm, that this is as good a time as any to buy into Apple stock. With the price per share currently sitting under $200, in the near future we will no longer have a chance to purchase the stock at under $200. The “For Sale” sign was glaring at the industry early in the year, and it still remains in focus, yet blurry. There is indeed still a chance to get in on Apple stock and feel as if you got in good. The price per share still remains very low in direct comparison to what the company has in it’s pipeline. Steve Jobs is a magnificent CEO and the “Best Entrepreneur in the World.”
Apple’s fluctuating stock price is not a smooth, precise reflection of the company’s products and sales. The price reflects a variation of the company’s facets including Marketing, Revenue, Product Lineup but also Industry Buzz, Energy, Momentum and the general “glow/ha-lo” that Apple has around them as a company.
If you are an avid Apple fan, casual user, die-hard devotee or technology enthusiast, it is your job to do research and embrace not only the wonderful products and services Apple releases, but also the business practices and involvement, in the daily technology trading sector that Apple influences.
Here’s a quick start.
