Get the Original: Because Steve Says So T-Shirt
Your one stop Mac spot
AAPL: 194.34 ( +0.30 )

Blog

Apple’s New Spring Colors Show No Sign of Green

A recent study by ClimateCounts.org, a collaborative effort to bring consumers and companies together in the fight against global climate change, shows that Apple Inc.’s contributions are not even remotely meeting an acceptable level. (Keep in mind this is based upon the findings of one survey).

The scorecard is based on a number scale from 1-100 with four primary criterion, which are as follows:

•Measured their climate “footprint”
•Reduced their impact on global warming
•Supported (or suggest intent to block) progressive climate legislation
•Publicly disclosed their climate actions clearly and comprehensively

Based upon this scale, Apple Inc. has scored a meager 11, compared to industry leader IBM who boasts a rather impressive 77. Following in line are Cannon (74), Toshiba (70), HP (68) Sony (68), Motorola (66) Hitachi (51), Samsung (51)… down to second to last Nokia with a score of 37.

This survey could, and more than likely be interpreted as more of a company’s publicly stated intents to become more eco-friendly, than an actual measure of steps that are currently being take.

You can certainly form your own opinion about these findings by checking out the survey’s statistics here, and also learn more about Apple’s environmental intentions here.

Comments [1]

One Comment to “Apple’s New Spring Colors Show No Sign of Green”

[...] MacBlogz wrote an interesting post today on Apple’s New Spring Colors Show No Sign of GreenHere’s a quick excerpt•Measured their climate “footprint” •Reduced their impact on global warming &… [...]

Spam protection by WP Captcha-Free